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Pozzi ’69

escaphandro — Wed, 20 Jul 2011 18:48:18 +0000

An illustration I made as gift to a friend. His father was a motoracer in the early 70s and he asked me to do a homage in my own style.

tam viagens rock in rio • online campaign

escaphandro — Wed, 08 Jun 2011 15:31:59 +0000

An online campaign to promote travel packages from TAM for the 2011 edition of the Rock in Rio festival, in Rio de Janeiro.

TAM viagens rock in rio • letterings

escaphandro — Wed, 08 Jun 2011 15:26:11 +0000

I designed these letterings according to the different travel packages TAM was offering its customers. They were named and developed after different styles of rock music. Additional illustration by Javier “Porni” Cifre.

Tam viagens rock in rio • pitch

escaphandro — Wed, 08 Jun 2011 15:08:30 +0000

Proposal that eventually led to a rock ‘n roll themed online campaign for TAM, as they were sponsoring the largest musical event in Brazil, Rock in Rio.

assim é se lhe parece

escaphandro — Fri, 08 Apr 2011 22:12:51 +0000

Series of animated pieces (and a few outtakes) I created, along with my brother Vitor Cervi, for the documentary ‘Assim é se lhe parece’, directed by Carla Gallo. The film goes around the life and the production of the brazilian post-modernist artist Nelson Leirner.
We received some quotes that would mark moments of the cut, and had a lot of freedom to conceive the images. We based the layouts mainly on vintage propaganda and Pop Art, but we also had this idea, fundamented by my feelings concerning Leirner’s work, that there should be no visual identity connecting the animations, just a misplaced sense of popular and common stuff.

check the video here.

Os visionários

escaphandro — Mon, 04 Apr 2011 02:01:31 +0000

Cover design for my father’s book “Os Visionários” (translated: The Visionaires) – about people who changed the world through technology improvement.

youtube carnaval 2011

escaphandro — Mon, 04 Apr 2011 01:53:31 +0000

Identity, design and art direction for Youtube’s brazilian carnaval channel. Not exactly a subject I can relate to, but a quite interesting project.

Hora do planeta 2011

escaphandro — Mon, 04 Apr 2011 01:46:11 +0000

Identity and web design proposal for the WWF annual event Hora do Planeta (Planet Hour).

Diário de bordo • banco do brasil

escaphandro — Thu, 24 Feb 2011 01:11:06 +0000

Series of illustrations about the use of water, each for a month of the year. Great help (and art direction) supplied by my friend Juliano Domingues.

Oi Esportes

escaphandro — Thu, 24 Feb 2011 01:04:29 +0000

Pitch illustration for Oi, about all their sponsored sports.